Imej profil akalur92
Penanda United States Fort Lauderdale, United States
Ahli semenjak 12 Ogos 2019
0 Cadangan


Dalam Talian Luar Talian
Hi, My name is Animesh Kalur, I have 3 years of experience working with Google Adwords, i have worked with accounts that had budgets ranging from $100 to $18 million/month. I also bring a strong background in marketing analytics & can help you measure how effective the leads are and identify pain-points in the customer journey. Below are a few highlights from my SEM career: - Aggregate data by product manufacturer by channel to improve bidding process for paid search channels with a budget of over $200,000 per month and improved acquisitions by 10% YOY. - Created over 100 campaigns that generated over 3,000 acquisitions. - Curated ad copy for not performing campaigns to improve conversion rate by 2%. - Created a campaign that generated over 100+ clicks in a competitive marketplace by utilizing geographic & In-Market audience targeting.
$45 USD/hr
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Ulasan Terkini

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Search Marketing Manager

Jan 2018 - Jul 2019 (1 year)

- Manage Search vendors to improve customer acquisition targets. - Design and Analyze tests to improve customer bid targeting with a goal of optimizing customer acquisition costs. - Optimize search accounts to manage keywords and ads with a goal of optimizing search spend. - Design templates to better analyze search tests and use data to make actionable optimizations across our search accounts.

Corporate Strategy Analyst

Jul 2016 - Jan 2018 (1 year)

- Manage and create Tableau dashboards for business groups to better understand effectiveness of marketing channels - Monitor weekly metrics to analyze business performance across all departments and identify pain points - Study customer purchasing patterns by extracting data using SQL queries to help departments with the decision-making process - Create reports that monitor TV and DM advertising effectiveness by extracting data from google using Big Query



2014 - 2016 (2 years)


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