Andrea M.

Do you want to lead your business towards the future? Do you want to respond to the new market needs? Planning your marketing strategies on quantitative data, investing a lot of money on adds is what makes you like all your competitors. To be successful you need a deep knowledge of your customers, listen to the opinions of users, understand the reasons that lead to the purchase of your product, understand how your product is used. Only in this way you can offer an efficient service, shaped on users' needs, and take your company to the next level. Right now I'm creating my new freelance career, so you'll be sure that I will put every effort into satisfying your interests, offering you different perspectives on your work and your approach. My service is not just a consultancy, but you will experience that after working with me you're going to develop a different approach to your work that will make you unique in the market. What I'm offering you is a methodological approach that will help you to solve any problem related to design and sale of your product. I can generate data through ethnography, in-depht interviews and focus groups, analyze your quantitative and qualitative data, writing a report or creating a presentation that clarify your issue, to lead you to the solution of the problem. In addition, I am able to carry out desk research to collect and summarize all the relevant literature on the subject, creating useful reports. If you want I can also carry out a complete short-term or long-term field-based research: visiting your target market, collecting relevant litterature, planning research methodologies, collecting data and delivering useful insights. I have several years of experience on the field, and as I have helped other companies to move to the next level I will support yours as well.