Andrew W.

My background includes serving as a Digital Marketing Analyst and Web Analyst within both enterprise and agency environments. I worked as an Email Marketing Manager at Jet Marketing. Before my time at Jet, I was a Web Specialist performing Data Analytics and Campaign Management for 561 Media where my responsibilities included paid search and email campaign management; data analysis within Google Analytics; data segmentation and A/B testing on email campaigns and paid search campaigns; building automated email campaigns and developing personalized email campaigns. I worked at Office Depot's as an Email Marketing Analyst and at Cendyn as a Coordinator. Due to my suggestions, some campaigns saw as much as a 10% increase in revenue Month-over-Month, some 15% Quarter-over-Quarter, and one campaign saw a revenue increase of 600% in one month. Open rates stayed consistently within a range of 20%-30%, and email conversion rates would stay within a range of 4%-12% depending on the campaign.